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CCPA-image.jpg What is the California Consumer Privacy Act?

The buzz about the California Consumer Privacy Act (CCPA) is on the rise, and businesses must be informed about the new law and what they need to do to prepare for it. Is it news to you? Don’t worry, you aren’t alone. It was widely believed this bill wouldn’t end up passing, but here we are. The law will go into effect on January 1, 2020.  It can affect your business, even if it is not located in California. Keep in mind that this information is for discussion purposes only.  The team at Foremost Media, Inc. are not qualified to provide legal advice of any kind.  They are not an authority on the interpretation of the CCPA or any other rule or regulation.  To understand how the CCPA or any other law impacts your business, you should seek independent advice or qualified legal counsel. With the disclaimer out of the way, let’s dive into the details. What is the California ...

Posted in: News by Abby Hughes on December 2, 2019

Grow-followers.jpg The Importance of Local SEO & How to Grow a Social Media Following

Having an online presence for your business is extremely important. A study conducted by Market Force found that 81% of consumer’s purchasing decisions are influenced by social media posts. Being active on social media will keep your current followers engaged and will grab the attention of potential followers. Taking advantage of Google My Business, using social media tools, and posting relevant content will increase your followers and help to grow your business.  Google My Business Google My Business (GMB) is a free service through Google that allows business owners to keep updated information on their business. It is essentially the Yellow Pages of Google. When a business is searched on Google, this is all of the information that shows up about the business. It displays the business name, hours, location, reviews, and photos. GMB is a good place for business owners to start optimizing their local SEO. It is important to fill out all of the ...

Posted in: General, Local SEO, Online Advertising, Search Engine Optimization, SEO, Social Media by Abby Hughes on October 22, 2019

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