Home/Portfolio

Forward Janesville

Web Design

Prelude

Forward Janesville, the city’s chamber of commerce, was afraid their website didn’t properly convey who they were, what they did, and how they were involved in the community. They felt a website refresh could help clear things up. We were happy to help them achieve that goal.

Growth Wheel Clarifies Message

Our first objective in redesigning Forward Janesville’s homepage was to incorporate a Growth Wheel — a new element that relied on bold, attention-grabbing visuals to make their message more clear and concise. The Growth Wheel shows how the chamber works hand-in-hand with the community to move Janesville forward.

Expanded Community Resources with Childcare Directory Tool

Forward Janesville wanted to make it easier for families to connect with trusted childcare options in the area, so we built a searchable directory tool that lets them do just that. Staff can add local providers directly to the site, and users can quickly search by location and find what they need at a glance. The tool gives working families a clearer path to quality childcare by keeping these valuable resources close at hand.

Have a Project?

Scrolling through our portfolio is a great way to get some ideas. But an even better way is to chat with us one-on-one. 

callout arrow Chat with a Strategist

Updated Page Structure Offers More Information

Once the Growth Wheel was added, our next goal was to update the remaining page structure to revolve around the five Growth Wheel sections (Economic Development, Workforce & Education Assistance, Government Relations, Community Partnership, and Member Services). Clicking on any individual section brings up more detailed information on services provided. Implementing several easy-to-use 2sx modules across the site helped improve navigation and overall ease of use.

Together Moving

Janesville Forward

Results

With the new Growth Wheel, updated page structure, and added community tools like the childcare directory, Forward Janesville’s website now clearly spells out who they are and how they can help businesses in the community.

If your website messaging is unclear, we can help you with an improved page structure and other elements. Contact us today for a free quote!

Before

After

Before

After

Similar Industries We've Worked With

Vets Roll Case Study Vets Roll Case Study Rock County Tourism Council Rock County Tourism Council Milton Area Chamber of Commerce Milton Area Chamber of Commerce