BCI Burke

Marketing

SEO

Web Design

Foremost Media Launches New Website for BCI Burke

The new website (https://www.bciburke.com/) features a product catalog module for distributors that displays real-time updates and an interactive product picker helps customers visualize completed play structures.

Each product on the website includes a photo of the component placed in actual parks and school yards or a digital rendition of the product. Product pages for complete playground structures have an interactive feature that allows visitors to choose from different components and colors and instantly view those options in place. Being able to swap out individual pieces and color schemes helps streamline the customized design process for both the customer and the manufacturer.

Redesign Goals

Jon Ballard, President of Foremost Media, explains how the product catalog module benefits companies like BCI Burke. "BCI Burke sells through a network of worldwide distributors. One of the challenges these distributors have always had is keeping their own unique websites updated with the latest Burke products. This new website build includes an innovative catalog feed that allows their distribution network to embed and display the current Burke Catalog on their own unique websites. These embeddable catalogs are updated in real time across their distribution network as Burke updates their master catalog on their website."

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About Foremost Media

Foremost Media, Inc. (www.foremostmedia.com) is a website design and search engine marketing firm in Janesville, Wisconsin. Foremost Media, Inc. has developed thousands of successful websites, apps, and online marketing programs for a variety of businesses from start-up companies to large corporations.

Playground Equipment

Grow, Develop, Learn, and Discover

About BCI Burke

BCI Burke designs and manufactures modular playground equipment in its Fond du Lac, Wisconsin facility. "Play Moves Us" is inherent in the culture at Burke. Burke constantly studies play and evolves their products to bring a higher level of play to the communities they serve.

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