techspray on responsive devices

Techspray

Marketing

SEO

Web Design

Custom Development

Prelude

Techspray, a sister company to Chemtronics, is a top manufacturer of cleaning, coating, and maintenance products designed specifically for the electronics and technology industries. The company has built a reputation for developing innovative solutions that address the challenges faced by today’s electronics manufacturers, field service technicians, and other technology professionals. Techspray's product line includes precision cleaners, solvents, conformal coatings, lubricants, flux removers, and a large offering of associated tools and accessories. With a focus on environmental responsibility, many of Techspray's products are formulated to be PFAS-free and compliant with industry regulations.

home page design techspray

Optimization Efforts

The initial challenge was that while Techspray’s English site thrived, the Spanish counterpart did not achieve the same success. Foremost Media addressed this by enlisting a professional translator to optimize Spanish content. The translator enhanced header structures, applied H1 and H2 tags for better search engine indexing, incorporated hreflang tags to indicate language variations, and updated the sitemap to facilitate re-indexing. We were able to successfully address keyword rankings, organic search, and digital visibility.

interior mockups techspray

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Improved Processes

Advanced Chemistries

Result

The impact of these efforts was evident in the results. For Techspray Mexico, impressions rose from 452,000 to 703,000, and total clicks increased from 9.62K to 12.4K. Google Analytics confirmed these gains, showing a 16.3% increase in organic sessions, a 17.5% rise in users, and a 16.6% increase in new users. Importantly, the bounce rate also saw a 2.5% decrease, highlighting improved user engagement. With these positive outcomes, Foremost Media is now focused on refining the internal linking structure for Spanish pages to further enhance SEO and user experience. If you’re looking to elevate your website’s performance and SEO, contact Foremost Media  today for a free quote!

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