Lanier's Meats

Putting the Emphasis on Meat

As a Licensed Retailer of Certified Angus Beef, the client wanted to showcase this top-selling product and put a larger emphasis on other individual products they carry in their store. The old site featured an About Us section on the homepage and focused more on the company background. For the redesign, we created an image gallery and slideshow featuring cuts of meat and put that at the top of the homepage. It’s the first thing visitors see when entering the site. Another gallery features other products, such as pork, bacon, and tomahawk steaks. The focus is definitely on meat, where it should be! An entire section is devoted to Certified Angus Beef; this can be accessed by scrolling down the homepage or clicking on the top navigation bar.