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Website Design for Manufacturing Companies

Success online starts with designers and developers creating an eye catching web design. Modern design demands a screen responsive online user experience that works for desktop computers or mobile devices. Essential elements for an effective manufacturer website design include: fast loading website design, tools to manage your product and parts catalogs, photo and video galleries to showcase work, document management for product catalogs, SDS and other manuals. Along with a hassle-free content management system, same day access to developer support and 24/7 uptime host monitoring, manufacturers with websites can focus on the business, knowing their most important marketing tool is delivering their brand without frustration.

The best manufacturing websites design content marketing strategies that impact the bottom line by driving traffic and increasing lead conversion. When redesigning with search engine optimization in mind, website owners can raise visibility in organic manufacturing searches by fine tuning website content against competitors.

Download the Manufacturer's Ultimate Guide to Website Redesign, it's a thorough guide on what businesses need to know when looking for a company that builds websites for the manufacturers.

Advanced Solutions for Manufacturing Websites

At Foremost Media, we understand that websites for manufacturers need to do so much more than just look pretty. In fact, we have extensive experience working with a wide variety of different types of industrial and B2B manufacturers, including some of the most widely recognized names in manufacturing today. It's not uncommon to find us at trade shows across the country visiting our clients and learning more about their respective industries. We have worked with and understand the needs of manufacturers that sell through distribution as well as direct. We can help guide you through the challenges of selling direct online or setting up ordering systems for your distributor network. In addition, we developed the State of Manufacturing Marketing for 2020 by surveying over 1,000 marketing managers at manufacturing companies.  Let us help navigate you to website solutions that allow you to cut cost and increase profitability.

Below are just a few of the tools and functionality we have developed over the years for our manufacturing client base:

Product Demo Videos

If a picture is worth a thousand words then a video is worth ten thousand words. Properly produce and place product and service videos can help you turn shoppers into buyers and significantly shorten the sales cycle. Foremost Media has many different solutions to allow you to add video to your website as well as promote that video online.

Configuration Calculators and Applications

Does your product require specific types of set up or configurations to function at maximum efficiency? Let us build you a tool to help your customers easily configure or set up your product.

Online Safety Training

Do you need to train your end users on how use your equipment or machinery safely? If so, we can help you reduce training costs by setting up an online safety training for your product line. We can even issue certificates of completion for customers completing an online safety course and test.

Email Marketing

Email Marketing is so effective and so inexpensive that an entire industry has emerged to support it. Here at Foremost Media, we can help you target, produce and send emails that are opened and acted upon. We have run successful email campaigns for hundreds of manufacturers from trade show invites to multi-email acquisition campaigns. We can help you increase the effectiveness of your email marketing.

Tradeshow Event Marketing

Manufacturing trade shows can be an expensive endeavor. Let us help you get the most return on investment out of your next trade show with specially designed campaigns to attract visitors to the booth all the way through the post show follow up.

Replacement Parts Ordering Systems with Schematic Drawings

Let us help you build an online replacement parts ordering system for your product line. Imagine your customer being able to find their machine and drill right into a schematic drawing of the different parts to identify the part they wish to order and then order that part right from that line drawing page. That technology is more than just a dream; we can help you implement it.

Co-op Online Advertising for Distributors

Do you provide co-op advertising dollars to your distributors? Let us help you develop and execute an online marketing plan for your distributors to help them promote your products online. From distributor email marketing programs to full blown distributor co-branded shopping carts we have helped distributors around the world with these types of programs. Let's discuss your needs today.

Robust Product Catalogs

If your company has a large product catalog with lots of different SKU's let us help you organize and display that data in an easy to navigate catalog. We have built catalogs with robust photo display capabilities, and can even do integrations with internal systems that make future updates easy.

CRM Integration

Does your company use a CRM software like Salesforce? We have experience passing web forms like request for quotes or literature request to third party or internal systems. Let us help you cut down on double data entry and ensure that contacts from your website are managed and responded to properly.

AdWords Management

Foremost Media has years of experience managing Pay Per Click campaigns on both Google and Bing. Let us help you increase your PPC campaign ROI by reducing your per cost clicks and increasing your conversion rates. In most cases, we have been able to more than offset our management fees by increasing your ROI on these types of campaigns. We are happy to provide a no obligation review of your current campaign and even provide you some insight into what your competition is spending on their PPC campaigns.

Product Photo and Video Galleries

If a single picture is worth a thousand words imagine what a robust product photo gallery or videos of your product could do to differentiate your product from the competition. Let us build you an easy to manage photo or video gallery for your product line.

Event Registration Calendaring

Does your company have training classes or customer events that require registration? Let us build you an event planner and registration module. With event planner, we can display events in a calendar or event list view, show event locations via Google maps and allow users to register and take online payments for upcoming events! With this module, you can turn your website into a fully functioning event or training booking system.

Corporate Blog

Corporate blogging is a popular strategy for companies wishing to generate more search engine traffic. Not only can we help you build your blog, but also help you create the content to achieve your marketing goals with our in house copy writing and inbound marketing team.

What are my next steps?

If your current website is costing your company money instead of making money, let the Web marketing experts at Foremost Media take your website to the next level, contact us or learn more with these options below.