In today's 60 second hack to grow your business, we will show you how to optimize Google Ads by location!
If you are a company that only does business in a set service area, you could be wasting money on some of your Google Ads. You want to make sure you are targeting people who are physically in the area, and not those who might show an interest in that region or country. Here's how to set it up:
1. Go to your ad campaign and click on settings in the left column.
2. Click on Locations and then click the Locations Options dropdown.
3. Under Target select "People in or regularly in your targeted locations" and click Save.
Now your ads will only target who are physically in your target location.